45 Marketing Experts Share Their Authority Building Strategies
Strategies That Build Your Brand, Sales & Credibility. Looking for a simple, effective and modern approach to market your business? Traditional SEO is dead, SEM costs keep increasing, everyone is overloaded with content and social media is too overcrowded. The...
The Benefits of Becoming An Industry Authority and Expert
What is the ROI of positioning yourself as an industry authority and expert? It will take years and efforts before people can start seeing you as the expert in your field. But all that time and effort are truly worth it. Watch this video by David Jenyns as he explains...
Ways To Deliver Information Product To Your Target Market
What is the best way to deliver an information product to you consumers? Physical or Digital? Watch this video as David Jenyns shares the advantages of going digital when launching a product. https://www.youtube.com/watch?v=fEIk_0R4N3I Digital information products are...
Great Product & Ability To Adapt Are Your Online Business Foundations
What are the keys to a successful online business? The answers are - a great product and the ability to adapt to changes. Watch by David Jenyns as points out the right online business foundations. https://www.youtube.com/watch?v=w_DKtNURt6c Do you want to take your...
Things to Consider When Planning The Workshop Venue
When planning a workshop, one thing you should think about is where to do it. The venue is as important as the substance of the workshop. Watch this video as David Jenynsprovides tips on facilitating and planning the workshop venue....
Content Marketing Strategy: The Four Steps
Avoid blatant advertorial contents. The focus should be how you can help your target client and not rush them into making a purchase. Watch David Jenyns as he explains the four steps on how to create the best content marketing strategy....
How To Use Social Media Marketing For Businesses In 2015
Social media marketing can be a very big boost to your business if implemented properly. Learn how to effectively use it. Watch David Jenyns, explains how to use social media to market your business in 2015. https://www.youtube.com/watch?v=0TeUCaldBYY Do you need help...
Three Biggest Online Marketing Challenges: Winning Attention, Getting Engagement & Building Trust.
Winning attention of potential clients, getting engagement from them, and building their trust towards you. These are the three online marketing challenges that one must overcome. In this video, David Jenyns further explores these concepts....
Using Social Media Marketing To Sell Your Products & Services
Let your business activities be reflected to your social media pages and attract more clients to your business. Watch this video of Ed Dale how to use social media to win your niche. https://www.youtube.com/watch?v=EFGXolZf8xk Almost everybody is on social media...
Use Video Testimonials To Improve Your Trust Factor
Client testimonials are very powerful tools when building your trust factor and authority. Hearing about you from past clients is sometimes what potential clients needed to decide that you are the right one. Watch David Jenyns as he shares the importance of collecting...
Email Marketing & FaceBook Marketing Is Critical In 2015
Every prudent businessman must collect email addresses of his clients and potential clients. It is proper when you are doing online marketing. Watch this video of Ed Dale explaining the importance of email marketing in 2015. https://www.youtube.com/watch?v=ABpFCLHw1SA...
Basic Technical SEO Tips For 2015
It is not enough that your site have great contents and tons of backlinks. You also need to make sure that Google can properly crawl your website. Watch this video as David Jenyns shares some tips on technical aspect optimization....
Why Is It Great To Run A Workshop For Your Business?
Why would it be beneficial for your business to conduct a workshop? The answer - a workshop puts you in a position to build authority. Watch David Jenyns as he explains why workshops are a good thing. https://www.youtube.com/watch?v=qPw2Ps3-fto Are you having doubts...
Introduction to Authority Content Marketing
Authority Content is defined as "the act of consistently creating and distributing helpful information and stories to gain the attention, engage and influence a clearly defined audience with the objective of identifying who would benefit from your products and...
Ways To Improve Your Google Search Ranking
Usability, technical and links. These are the actors that Google use in determining whether or not your website will rank high in their search results. Watch this video as David Jenyns further explains these three factors, and shares some tips on how to improve your...
Streamline Content Creation With MediaMasher
Are you looking for ways to streamline your content creation? If you do videos or audios, it is now very easy to do it with the help of MediaMasher. Watch this video clip of Steve Ovens as he further explains what MediaMasher is all about, and how it can streamline...
Ways To Syndicate Content: Infographics And Slides
Are you wondering how you can share your infographics and slides to a wider audience? Any content marketing strategy will benefit from good content syndication. Watch this video by David Jenyns as he explains the effective ways to syndicate contents....
How To Brand Your Video & Audio Contents
Always protect your intellectual property rights over your contents and products. To be able to do that you have to be aware of video and audio branding. Watch this video clip of Steve Ovens as he shares tips on how to brand your video and audio content....
Steps On Building Backlinks for SEO 2015
SEO has changed drastically over the years, but one thing remains the same-the importance of links. The question now would be, "how do you build quality backlinks for 2015"? Watch David Jenyns as he shares his tried and tested techniques on building backlinks for...
Top Website Usability Tips
Is your site easy to navigate or can people quickly find what they're looking for? These are the questions you should be asking yourself after creating your website. Find out more from David Jenyns about why website usability is important....
Tips On Email Marketing Best Practices
Do you keep an email database of your clients? Good. Every good businessman must have one because it is one of your most important assets. Watch this video as David Jenyns explains the email marketing best practices. https://www.youtube.com/watch?v=CYbAOq19dYk Email...
Spreading The Word: Effective Content Syndication Strategy
What is content syndication and how will it help your business? It is an effective way of promoting your website through your contents. In this video, David Jenyns shares his tried and tested techniques on promoting his business online....
Tips On How to Optimise YouTube Videos
How do you make sure that your YouTube video is well optimized? Optimizing your YouTube videos is much more than editing and sharing. Watch this video and find out more as David Jenyns discusses how to optimize your YouTube videos effectively....
What Is Modern Search Engine Optimisation?
Is SEO dead? The answer is-No, but it has changed, especially with the recent updates to Google's algorithm! It has evolved into a more holistic discipline. Find out more about modern SEO for 2015 by watching this video of David Jenyns....
The Trojan Horse Technique: Product Bundling & Product Launches
Want to know an easy way to increase the exposure of your product outside your market? One strategy is through product bundling. Partner up with another person and offer your product as a bonus to his own. Watch this video as David Jenyns talks about how to...
Modern SEO: Authority Content Marketing
So how do you adapt to the rapid changes in the SEO industry caused by the updates that Google rolled out? Find out how and why you need to make your SEO pillar as strong as possible. Watch this video as David Jenyns shares why Authority Content is the modern SEO....
Reasons To Create Digital Information Products
Why do you think your company should create a digital information product? There are many ways to use it and it brings a lot of possibilities to your marketing campaigns. If you are not convinced yet, watch this video as David Jenyns explains why all businesses should...
How To Prepare For A Workshop
Are you contemplating on running your first ever workshop? It's never easy, especially if it is your first time. Not everybody is comfortable with speaking in front of people. Watch serial entrepreneur David Jenyns as he provides tips on facilitating workshops....
What is Mobile App Economy: The Latest Trend on Mobile Marketing
As a marketer, how can you use the rapid development on mobiles devices to your advantage? If you are looking for answers, then you have come to the right place. Watch this video of Ed Dale explaining the power of app economy on mobile marketing....
Tips On How To Recover From Google Penalty
How do you recover from Google penalty? It is not enough to just remove the bad links from your backlink profile. You need to replace them with more good quality links and contents. That is when authority content can help you....
Steps to Building Online Authority And Becoming An Industry Expert
How do you become a major influencer in your industry? The answer is-by becoming an authority. Learn how you can build your online authority in this video, as David Jenyns talks about the steps to becoming an expert in your field....
Steps In Product Creation: Edit it and Package it!
Marketing nowadays in not just simply putting your product out there and waiting for people to notice. You need to make your products market-ready and enticing for your potential clients. You need to make sure that you "edit it", "package it", "deliver it", and "sell...
Ways to Develop a Profitable Online Business
Your online business can always be made more powerful and be more attractive to potential clients. The following points if applied to your business will help you achieve this. Think about working with authorities in your space, build a list, create products to...
5 Tips to Build an Authoritative Website
A website needs to be developed and improved over time. You can’t just set up a site and leave it there. That's the key to having an authoritative website. Here are five key things you can do to ensure that your website stays fresh and relevant. Engagement is...
The Top Ways to Improve Your Website
There are a number of ways to improve your website. You need to make sure it is up to date, that you follow the best practices for onpage SEO, make sure your contact details are clear and visible, tell your story and demonstrate your authority. If you do all five, you...
Improve Your Website Ranking Using The Big 3
When it comes to Google ranking websites, there are three important areas that we need to be aware of. First there are the usability factors which have been automated by Google. Usability is how people are engaging in your website and that is part of the Panda...
Learn How to Analyse the Search Results Pages
It is important to understand how we analyse the search results pages, the actual SERPs. Google’s recent Quality Guidelines give us some insight into this. We learn they are tyring to get inside the user’s head so they can match his intention. Great quality content...
Tips to Build a Better Website
In order to have your website viewed favourably by Google and also engage your visitors, you need to make sure certain things are in place. They include displaying case studies and reviews, maintaining your website, growing your body of work and incorporating video....
Google’s Leaked Quality Guidelines Explained
Google has just released their Quality Guidelines report. They have released their Guidelines at least three or four times before and this most recent one is a one hundred and sixty page document used by the internal staff at Google. Google has a process it goes...
Conquer Google Using This Helpful Online Marketing Strategy
Tim Reid is the guy behind Australia's #1 marketing podcast, Small Business Big Marketing. He recently gave a presentation at our Authority Content workshop explaining his concept of helpful marketing strategy. The following is a snippet of that talk as well as the...
The 3 Limiting Beliefs Holding Your Business Back
Are you one of those people who have a lot of great business ideas in mind but don't know where to start? Thankfully Tim Reid, known as the man behind Australia’s #1 marketing podcast "Small Business Big Marketing" will be able to help! Here he explains the three...
